Your business strategy is key to achieving your goals and objectives. The first step in our business health check is to review your strategy. In this area, we will analyse: revenue targets, organic growth, capital expenditure and production targets
The next step is to develop a clear understanding of your business's financial position. This will allow us to map out potential scale and speed of growth. To do this we will review: cash flow, gross and net margin, profit and loss account, and overall balance sheet.
This third step is to understand how you operate as a business. Whether you are a sole trader or have a small staff, this is a critical component. We will assess: suppliers, production schedules, scales of current projects, stock, lead times, and resource utilisation.
Finally we will assess the scope and effectiveness of your current marketing. Whatever your product, service, location or scale, marketing is vital when growing a business. We will analyse factors including: customer service standards, customer satisfaction, market share, current tactics, pricing, customer loyalty, product/service development.